Social Media Marketing

It doesn’t matter which industry you’re in, social media can make a big impact on any organization’s marketing strategy. The fact that social media access is free, though, does make it natural to integrate into nonprofit or startup marketing efforts, […]
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When it comes to creating a social media strategy, I think we can all agree that content creation can be a challenge. Especially when you’re trying to cut through the noise that today’s audiences experience on platforms like Instagram or […]
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If you have a business, there’s a high likelihood that you’ve contemplated trying out Facebook Ads. For some, Facebook Ads are the answer to the dream of really hitting their engagement out of the park. For others, they’re the key […]
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Pinterest may seem like any other social media platform. After all, you can share photos, videos, and articles just like Facebook or Instagram. But what’s different about Pinterest is that it’s more than just a social media platform- it’s a […]
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With all the different social media platforms, it can be difficult to choose which ones work best for your business. Sometimes you might even wish you could wave a magic wand and a campaign will appear on your computer screen. […]
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Social media doesn’t stop changing, ebbing, flowing, evolving. As is common in this day in age, there’s always something bigger and better around the corner. The hardest part, sometimes, is getting in front of those changes. What if we had […]
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Over the past several years, many businesses have come to understand that Instagram is an important platform to spend time on, and that truly understanding how to use the various Instagram features is beneficial to their success. That’s why there […]
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It’s a tornado out there in the world of social media, and because of that, most of us don’t shy away from social media tips. In fact, [ideally,] we run to them, absorb them, and then experiment the day away. If you […]
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Publicity stunts aren’t exactly new to the marketing scene. Companies big and small, all over the world use them to get attention, new clients, and increased income. They’re becoming more and more common in our world of constant advertisement exposure, […]
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