Nonprofit Website Best Practices: SEO, Growing Your Email List & Online Fundraising
January 9, 2019 @ 1:45 pm - 2:35 pm
- This event has passed.
Having an effective website is key to growing your email list, and increasing community involvement and online donations. This workshop will cover several best-practices for nonprofit websites, we will focus on improving your SEO, techniques you can use to grow your email list through your website and how to optimize your site for online fundraising. When donors or volunteers come to your website, you want them to convert either as an email subscriber or a new donor. This workshop will cover best practices in achieving these goals.
This workshop is held in partnership with the Nonprofit Learning Lab. The Nonprofit Learning Lab is a 501c3 nonprofit organization which provides learning opportunities to the nonprofit sector via online conferences and in-person learning events.
- Strategies on how to use your landing page and website to grow your email list
- Best practices for managing your website’s SEO
- Methods to ensure donors can easily make donations on your website
Beginner to Intermediate
Who Should Participate:
Staff involved in any of the following nonprofit areas: fundraising, communications, marketing and/or managing volunteers.