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4 Marketing Stunts That Worked…and 3 That Didn’t

Publicity stunts aren’t exactly new to the marketing scene. Companies big and small, all over the world use them to get attention, new clients, and increased income. They’re becoming more and more common in our world of constant advertisement exposure,
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group on phones

300 Social Media Holidays You Can’t Miss

Every year, I’m hit by surprise due to the off-the-wall social media holidays that pop up. I mean, why wasn’t I informed that August 8th was International Cat Day? I definitely have some GIFs saved up for that one! And,
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Internet Marketing

Blogging for Business: 6 Tips to Get Started

Getting into business blogging can be tough. What topic do you choose? How do you pick a category and a focus keyword? And what’s the deal with readability? Well, as someone who’s fairly new to business blogging, I can tell
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seo-company-1

The Ultimate Guide to Marketing Jargon

In the world of online marketing, there are always new terms coming up, and as you dive deeper and deeper down the rabbit hole of perfecting your online strategy, you may see more and more unfamiliar terms. And yes, we’ll
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Why Do Online Marketing Strategies Fail? - Road Warrior Creative

4 Reasons Online Marketing Strategies Fail

Today, businesses of all sizes — not just global brands — have online marketing strategies. Whether you’re a small business, a business in the “Business to Consumer” B2C sector or “Business to Business” B2B sector, well over 75% of all
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social media video content creation

8 Landing Page Design Tips for Better Conversions

Wondering if your business’ landing pages are as effective as they could be? Whether you’re using a series of highly specific landing pages to support online or traditional advertising or a general landing page for a variety of outreach initiatives,
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Logo Design & Branding

mobile social media marketing

Design Spotlight: Design with Gradients

We’ve talked about branding trends to watch for in 2017, but one technique in particular has made an impressive and unexpected comeback; design with gradients. This previously outdated technique has evolved into a trend that’s being utilized by brands big and
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Do you have a brand? You need a brand book.

We always hear about logo design, rebrands and provocative advertising campaigns. Brand books rarely make news, since they’re an internal, behind-the-scenes deliverable. However, that does not diminish their importance.  They provide a high level set of guidelines for maintaining brand
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2017 Logo Trends to Watch For

While the underlying principles of design remain constant, certain trends dominated logo design in 2016 and are predicted to continue into 2017 with a vengeance. They’re evident brands across the board, from global to local. Here’s four big trends to be
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seo-company-1

Where Can I Get a Logo Designed?

You had an idea and now you’re bringing it to life. You’ve settled on a company name, fleshed out a business plan and the next step is branding. It’s time to figure out where you can get a logo designed.
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Digital Marketing Insights & Strategy

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Road Warrior Creative News

Privacy Policy on laptop

We’ve Updated Our Privacy Policy-You Should Too

Recently, you may have noticed your inbox filling with emails with “Updated Privacy Policy” in the subject line.  I sure have!  Here’s an example of an email I received from Twitter about their privacy policy updates: There are so many of
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June News from Road Warrior Creative

It’s time for a quick June news bulletin from Road Warrior Creative! There have been some exciting developments over the last three months, which we are very excited to share with you: Meet Steve, Everyone We’re pleased to officially announce
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client testimonial on website

2017 Free Nonprofit Website Contest

 The 2017 Free Nonprofit Website Giveaway is Live Today, we’re excited to officially announce the 2017 nonprofit website giveaway!  The rules are similar to last year, and are detailed below, but all you have to do is submit the following form
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spring pansey

March News From Road Warrior Creative

With spring, we wanted to bring some important and exciting changes to your attention. Read on for March news from Road Warrior Creative, including terms of service changes, why we're giving all our hosting clients free SSL, and about our new reports dashboard for marketing clients.

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Search Engine Optimization

SEO and SEM: Why Businesses Need Both

Do yourself a favor. Open a new tab and do a quick Google search for SEO and SEM. Notice anything interesting? Almost every listing implies that SEO and SEM are somehow diametrically opposed. It’s all about SEO versus SEM. That would be fine
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Leverage Market Research for Web Design

10 SEO Mistakes to Avoid in 2017

For many small business owners and marketers, the fear of making SEO mistakes far outweighs their desire to see the benefits that good SEO can bring. The term “SEO” (search engine optimization) is frequently perceived as scary, technical “mumbo jumbo”
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Fort Collins Search Engine Optimization Workshop

We’re getting back into the swing of things following a wonderful Thanksgiving holiday and a trip to WordCamp US, filled with family, friends, and only a little bit of work: we launched a new website on Black Friday and helped a
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Leverage Market Research for Web Design

SEO Techniques for Websites: What Businesses Should Know

Once you start investigating search engine optimization (SEO) techniques for websites, you’re bound to uncover all sorts of advice: good, bad, outdated, cutting-edge, sensible, questionable, and downright dangerous. While there is no shortage of “SEO Experts” and “Tips for Top
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Social Media Marketing

mastering social media video

Why Aren’t You Using Instagram Stories Yet?

Instagram is on fire, shown by their growth from 600 million to 800 million users in a 4-month period. They’ve grown from their simple Instagram feed to the dynamic new features like 24-hour lasting Instagram Stories, and a Live Video feature. Instagram Stories
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4 Marketing Stunts That Worked…and 3 That Didn’t

Publicity stunts aren’t exactly new to the marketing scene. Companies big and small, all over the world use them to get attention, new clients, and increased income. They’re becoming more and more common in our world of constant advertisement exposure,
Read This Post

group on phones

300 Social Media Holidays You Can’t Miss

Every year, I’m hit by surprise due to the off-the-wall social media holidays that pop up. I mean, why wasn’t I informed that August 8th was International Cat Day? I definitely have some GIFs saved up for that one! And,
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2017 Social Media Stats in 4 Charts

A few months after our post about reassessing your annual social media strategy, we’re back with more telling 2017 social media stats! What do the latest charts tell us about where we’ve been and where we’re going in social media?
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Website Design & Development

social media video content creation

8 Landing Page Design Tips for Better Conversions

Wondering if your business’ landing pages are as effective as they could be? Whether you’re using a series of highly specific landing pages to support online or traditional advertising or a general landing page for a variety of outreach initiatives,
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Leveraging Market Research for Great Web Design

Business owners and marketing professionals who understand the value of gathering market research are a step ahead of the competition when it comes to making major business decisions (website design, product lines, services offered…). If you want your business’ website
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Learning from the Best Food Websites

Today we’re going to look at what some of the best food websites have in common. We’ll also look at unique things that certain food websites do uncommonly well. Most of us know that the food industry is massive, and while
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WordPress

wordpress security

WordPress 4.8.2 Security Update Released Last Night

WordPress 4.8.2 was released last night. This is a security update rather than an update that expands the features of WordPress. The update includes a fix to help protect against SQLi injection attacks. Without the update, WordPress itself is not
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ecommerce seo help

Check Out These Innovative WordPress Websites

Did you know that WordPress is the most widely used self-hosted website creation tool in the entire world? Millions of websites around the globe rely on it every day to provide a platform for their online shops, news outlets, informational
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WooCommerce Developer

9 Amazing WooCommerce Websites

Why WooCommerce? Have you been thinking about adding ecommerce functionality to your business’ website? If so, you may already have read, or heard, about WooCommerce. WooCommerce is the online shopping platform of choice here at RoadWarrior Creative because it’s open
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Award Winning WordPress Websites

A Webby is an award that is widely considered to be the internet equivalent of an Academy Award. In the last year, nine WordPress websites have taken home a Webby. Keep reading to find out who!

WordPress.com vs. WordPress.org

If you're anything like me, you've gone through a time when you didn't know WordPress.com vs. WordPress.org was a debate. Which side are you on?

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