4 of the Best Social Media Podcasts
Do you love social media? Check out these social media podcasts!
Just think – what if you could absorb marketing and business knowledge while driving, exercising, showering, or even cleaning the house? You can! If you’re not quite sure what I’m getting at just yet, I’m speaking of podcasts. Podcasts are recorded interviews or mini-trainings, that can usually be downloaded to almost any device.11% of the population 12 or older had listened to a podcast. In 2015, that number rose to 33%. Click To Tweet
You might be thinking, ‘Yeah… I know!’ If you are, I’m assuming you’ve already jumped on the podcast train. According to Journalism.org and PEW Research Center, in 2006, 11% of the population 12 or older had listened to a podcast. In 2015, that number rose to 33%! Podcasts have been on the rise for a while, and I’m thinking that in 2016 their popularity will spike even higher.
I’m not here to talk to you about starting your own podcast (surely we can do that later). Instead, I’d love to chat about some of the podcasts I’ve found most beneficial to learn social media marketing tactics. I can also assure you that listening to podcasts doesn’t have to be another item on your to-do list, requiring you to pull more time out of a hat.
Let’s get to it!
4 OF THE BEST SOCIAL MEDIA PODCASTS
Social Media Social Hour
Discover what is working and what is not working across social networks like Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google+, YouTube, Snapchat, Periscope, Meerkat, Blab and more. Learn actionable content marketing strategies and tips to improve your social media marketing.
March 3, 2016
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Social Media Marketing Podcast
Social Media Examiner’s Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. Discover how successful businesses employ social media, learn new strategies and tactics, and gain actionable tips to improve your social media marketing.
August 10, 2012
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Online Marketing Made Easy
Facebook Marketing All in One for Dummies” co-author and online entrepreneur Amy Porterfield shows you exactly how to monetize your online marketing and blogging efforts using her own tested, ACTIONABLE lead generation strategies — so you can successfully launch and promote a new program, grow your email list, get more leads, build your authority, turn your customers into raving advocates OR simply find the time (and mindset!) to rock your social media and content marketing.
January 17, 2013
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Manly Pinterest Tips Podcast
The Manly Pinterest Tips Podcast is a show created to help you succeed on Pinterest. If you have content and products you want your clients or customers to see, there is no social media platform like Pinterest. Join Jeff Sieh as he explores best practices, strategies, and demonstrations on this fast growing social network. With interviews with Power Pinners like Cynthia Sanchez, Peg Fitzpatrick, Rebekah Radice, and Guy Kawasaki, you’ll learn Pinterest techniques not found anywhere else.
January 11, 2015
Download or Listen on:Listening to podcasts shouldn’t require you to pull more time out of a hat. Click To Tweet
Don’t just listen; benefit from podcasts:
Sadly, it’s not enough to just listen to podcasts. How I wish my brain could listen to something one time and store it away for good. It’s not possible! Many times, these podcast episodes are full of actionable information nuggets. You might remember what they said a few days after, but even those memories have an expiration date if they aren’t acted upon. Here are a few tips to move from listener to action-taker.
Find Your Focus
Listen when you are eager to focus. You can still be doing something else (like running, bathing, walking the dogs, driving, housework, etc.), but if you find your mind wandering or daydreaming, shut it off and save the mini-training (because that’s what most of them are, right?) for a time when you’re feeling a bit more focused.
I know what you’re thinking! ‘You just said I could run while listening, and now you’re asking me to take notes?’ Yes, but let’s think of ‘taking notes’ a bit more abstractly. For example, before setting out to drive, I turn on the podcast and pop open my ‘Notes’ app. That way, when I’m driving and I hear a great token of insight from the podcast I’m listening to, I use my voice-to-text recorder to populate that into my Notes document. Later, I can email the file to myself or file it in Evernote or a similar app.
However, this might be a bit more difficult when you’re exercising. You can try to use voice-to-text, but if you’re feeling it breaks up your fitness experience a bit too much, take mental notes of the most important actionable items and write them down (or type them out) immediately when you get back to your phone or when you have a minute break between sets.
Lastly, you might find that a straight, non-note-taking experience is great for the first go-over. If this is a podcast episode about a topic you’re eager to learn about, listen while you do something else and then listen again when you are able to take notes.
None of the information you glean from these podcasts is worth your time if you aren’t taking action to improve your business. Commit to at least one hour a week to act on or experiment with the tips you’ve received from podcasts.
Hey! Why don’t we do that now?
Flip your calendar open and scribble in a repeating date for yourself. You can call it ‘Marketing Improvements (from podcasts)’ or whatever you’d like. That way, when you listen to a podcast, pull at least one actionable item into your notes and execute it during that one hour a week you just scribbled out for yourself.
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What did I miss? What are your favorite social media podcasts? Or, do you have a unique way of implementing the ideas you gain from podcasts? Share with us on Twitter or by sending us an email!