300 Social Media Holidays You Can’t Miss

Every year, I’m hit by surprise due to the off-the-wall social media holidays that pop up. I mean, why wasn’t I informed that August 8th was International Cat Day? I definitely have some GIFs saved up for that one!

And, what about International Coffee Day on October 1st? You’re telling me that I could’ve had free coffee once a year from generous local coffee shops?

This is the last year that I’ll feel like I’ve missed out, and my mission is to make this year your last, as well. Let’s prepare together!

calendar picture social media holidays

Ahem… first, if you’re not sure how to use hashtags, this is our guide!

You might have seen lists of social media holidays before, but how do you know which ones to use? Let’s drill into that today, including discovering which ones are most popular*, and how to determine if they fit your brand or not.

*Popularity is based off of Hashtagify‘s assessment updated on September 17, 2017.


January

We have 16 social media holidays to share as you begin the year, including #SocialJusticeDay on January 20th recognized by Plan International in this tweet:

DayHashtag HolidayPopularity
2Science Fiction Day #ScienceFictionDay 18.3
4National Trivia Day #NationalTriviaDay32.9
5National Bird Day #NationalBirdDay 45
8Clean Off Your Desk Day #CleanOffYourDeskDay 20.4
11Human Trafficking Awareness Day #HumanTraffickingDay 11
13National Sticker Day #NationalStickerDay 21
15Martin Luther King, Jr. Day #MLKDay 61.3
National Hat Day #NationalHatDay 46
17Ditch Your Resolution Day: #DitchYourResolutionDay 9.9
18Get to Know Your Customers Day #GetToKnowYourCustomersDay28.9
20Cheese Lovers Day #CheeseLoversDay 30.6
World Day of Social Justice #SocialJusticeDay 24.9
24National Compliment Day #NationalComplimentDay 41.8
25Community Manager Appreciation Day #CMAD 38.8
Opposite Day #OppositeDay 42.6
28Data Privacy Day #PrivacyAware36.5

February

20 more social media holidays coming up for you! Here’s a fun one from Wendy’s to celebrate #SinglesAwarenessDay on February 15th.

DayHashtag HolidayPopularity
2Groundhog Day #GroundhogDay 54.1
World Wetlands Day #WorldWetlandsDay40.2
4World Cancer Day #WorldCancerDay 56.6
Super Bowl Sunday #SB52 32.9
5National Weatherperson’s Day #NationalWeatherpersonsDay 35.2
7National Send a Card to a Friend Day #SendACardToAFriendDay 23.3
8National Boy Scouts Day #BoyScoutsDay 8.5
9National Pizza Day #NationalPizzaDay 55.7
11Inventors Day #InventorsDay22.4
13Mardi Gras #MardiGras 55.7
World Radio Day #WorldRadioDay 43.8
14Valentine’s Day #ValentinesDay 70.7
15Singles Awareness Day #SinglesAwarenessDay 39.5
16Chinese New Year #YearOfTheDog (2018) 20.8
17Random Acts of Kindness Day #RandomActsOfKindnessDay 50.4
18National Battery Day #NationalBatteryDay21.2
19Presidents Day #PresidentsDay56.9
20Love Your Pet Day #LoveYourPetDay46.7
21International Mother Language Day #IMLD26.7
22Margarita Day #NationalMargaritaDay48.8

March

March doesn’t skimp – it comes in with 42 social media holidays! Included is #PopcornLoversDay, celebrated in this really creative way by Smithsonian Magazine:

DayHashtag HolidayPopularity
1National Peanut Butter Lover’s Day #PeanutButterLoversDay23.3
2National Read Across America Day #ReadAcrossAmerica45.9
3National Day of Unplugging #NationalDayOfUnplugging25.6
4National Grammar Day #NationalGrammarDay34.2
6National Dentist’s Day #DentistsDay19.2
7National Be Heard Day #NationalBeHeardDay12.7
National Cereal Day #NationalCerealDay45
National Pancake Day #NationalPancakeDay51
8International Women’s Day #BeBoldForChange51.9
National Proofreading Day #NationalProofreadingDay21.8
9Popcorn Lover’s Day #PopcornLoversDay25.7
10National Pack Your Lunch Day #NationalPackYourLunchDay17.7
National Women and Girls HIV/AIDS Awareness Day #NWGHAAD34.2
11National Worship of Tools Day #WorshipOfToolsDay11.9
12National Girl Scout Day #GirlScoutDay18.6
Daylight Savings #DaylightSavings51.4
13National Napping Day #NationalNappingDay49.8
14Potato Chip Day #NationalPotatoChipDay29.6
Pi Day #PiDay57.9
15World Consumer Rights Day #WCRD201713.5
16National Freedom of Information Day #FreedomOfInformationDay22.4
17St. Patrick’s Day #StPatricksDay65.6
World Sleep Day #WorldSleepDay44.2
18Awkward Moments Day #NationalAwkwardMomentsDay18
19National Let’s Laugh Day #NationalLetsLaughDay8.5
20International Day of Happiness #InternationalDayofHappiness57.2
World Storytelling Day #WorldStorytellingDay27.1
First Day of Spring #FirstDayofSpring52
21International Day for the Elimination of Racial Discrimination #RacialDiscriminationDay4.2
World Poetry Day #WorldPoetryDay54.2
22World Water Day #WorldWaterDay60
23National Puppy Day #NationalPuppyDay63
24Red Nose Day #RedNoseDay56.8
25Earth Hour Day #EarthHour60.7
Tolkien Reading Day #TolkienReadingDay35.5
26National Spinach Day #NationalSpinachDay26.6
Purple Day #PurpleDay42.8
28American Diabetes Association Alert Day #AmericanDiabetesAssociationAlertDay9.9
30Doctor’s Day #NationalDoctorsDay42.6
National Take a Walk in the Park Day #NationalWalkInTheParkDay6.7
31World Backup Day #WorldBackupDay35.9
Transgender Day of Visibility #TDOV47.2

April

33 more social media holidays coming your way, including #EqualPayDay, which was publicly recognized by Nyasuna Patricia in this way:

DayHashtag HolidayPopularity
1April Fools Day #AprilFools65.4
2World Autism Awareness Day #WAAD46.6
3Find a Rainbow Day #FindARainbowDay23.3
4Hug a Newsperson Day #HugANewsperson6.7
5National Walking Day #NationalWalkingDay44
7World Health Day #LetsTalk51.3
Beer Day #NationalBeerDay54.3
10National Siblings Day #NationalSiblingsDay61.8
Encourage a Young Writer Day #EncourageAYoungWriterDay14.1
11National Pet Day #NationalPetDay56.8
12International Day of Human Space Flight #InternationalDayOfHumanSpaceFlight27.3
13Make Lunch Count Day #NationalMakeLunchCountDay22.7
14Equal Pay Day #EqualPayDay56.1
16National Wear Your Pajamas to Work Day #PJDay35.3
17Haiku Poetry Day #HaikuPoetryDay26.9
18National Columnist Day #NationalColumnistDayNot enough info
National Tax Day #TaxDay53.8
20National Look-Alike Day #NationalLookAlikeDay37.9
Get to Know Your Customers Day #GetToKnowYourCustomersDay28.9
National High-Five Day #NH5D26.3
22Earth Day #EarthDay201747.4
23National Picnic Day #NationalPicnicDay31.7
World Book Day #WorldBookDay61.4
25National Telephone Day #NationalTelephoneDay27.1
World Malaria Day #EndMalariaForGood32.4
26National Administrative Professionals Day #AdministrativeProfessionalsDay36.2
27National Take Our Daughters and Sons to Work Day #COUNTONME38.1
Denim Day #DenimDay41.9
28Arbor Day #ArborDay45.7
29International Dance Day #InternationalDanceDay50.3
30National Honesty Day #NationalHonestyDay44.8
National Adopt a Shelter Pet Day #AdoptAShelterPetDay32.5
International Jazz Day #JazzDay45.4

May

May clocks in with 31 social media holidays, including #ThankATeacher and #NationalScavengerHuntDay (that’s a mouthful!), Need a little motivation as to how businesses might take advantage of one of these?

DayHashtag HolidayPopularity
1May Day #MayDay61.5
International Workers Day #IntWorkersDay1
2Thank a Teacher Day #ThankATeacher50.4
World Asthma Day #WorldAsthmaDay38.2
3World Press Freedom Day #WPFD2017 & #PressFreedom40.4 & 53.5
4World Password Day #WorldPasswordDay29.4
Star Wars Day #StarWarsDay62.7
International Firefighters Day #InternationalFirefightersDay35.5
5Cinco de Mayo #CincoDeMayo62.6
Space Day #SpaceDay31
6National Nurses Day #NursesDay38.9
7National Lemonade Day #NationalLemonadeDay34
9Europe Day #EuropeDay46.8
10National Receptionist Day #NationalReceptionistDay18
12National Limerick Day #NationalLimerickDay33.4
14Mother’s Day #MothersDay70.5
15International Day of Families #FamilyDay55.6
16Love a Tree Day #LoveATreeDay24.6
17International Day Against Homophobia and Transphobia #IDAHOT48.5
18No Dirty Dishes Day #NoDirtyDishesDay25.9
19National Bike to Work Day #BTWD31.2
Endangered Species Day #EndangeredSpeciesDay45.1
20Be a Millionaire Day #BeAMillionaireDay18.6
21National Memo Day #NationalMemoDay14.7
24National Scavenger Hunt Day #NationalScavengerHuntDay21.4
26Heat Awareness Day #NoFryDay9.9
27National Hugging Day #NationalHuggingDay40.6
28Hamburger Day #NationalHamburgerDay42.4
29Memorial Day #MemorialDay#MDW66.6 & 51.1
Paperclip Day #PaperclipDay8.5
31World No-Tobacco Day #NoTobacco44.4

June

Smack dab in the middle of the year, June pulls in 23 social media holidays! Let’s not miss #NationalDonutDay!

DayHashtag HolidayPopularity
1Global Day of Parents #GlobalDayOfParents25.3
International Children’s Day #ChildrensDay49.5
2Leave The Office Early Day #LeaveTheOfficeEarlyDay20.8
National Donut Day #NationalDonutDay57.5
4Civic Day of Hacking #HackForChange38.6
National Cancer Survivor’s Day #NCSD201717.7
5World Environment Day #WorldEnvironmentDay58
6Higher Education Day #HigherEducationDay18
8World Oceans Day #WorldOceansDay53.7
Best Friends Day #BestFriendsDay44.6
14World Blood Donor Day #GiveBlood49.2
National Flag Day #FlagDay53.6
18Father’s Day #FathersDay69.1
19Martini Day #NationalMartiniDay36.6
20World Refugee Day #WithRefugees50.9
21National Selfie Day #NationalSelfieDay57.3
World Music Day #WorldMusicDay50.2
International Yoga Day #InternationalYogaDay52.2
First Day of Summer #FirstDayofSummer52.6
23Take Your Dog to Work Day #TakeYourDogToWorkDay45.4
27National Sunglasses Day #NationalSunglassesDay50.8
29National Handshake Day #HandshakeDay15.7
30Social Media Day #SMDay48.2

July

July pops along 20 more social media holidays, including #WorldChocolateDay and #DayOfFriendship.

DayHolidayPopularity
1National Postal Worker Day#NationalPostalWorkerDay18.9
Joke Day: #InternationalJokeDay41.3
2World UFO Day #WorldUFODay35.8
4Independence Day #IndependenceDay64.6
5Bikini Day #NationalBikiniDay44.4
7World Chocolate Day#WorldChocolateDay50.5
10Pina Colada Day #NationalPinaColadaDay32.7
11Cheer Up the Lonely Day#CheerUpTheLonelyDay21.9
12Simplicity Day #NationalSimplicityDay22.1
Malala Day #MalalaDay44.3
13French Fry Day #NationalFrenchFryDay48.3
 15Give Something Away Day#GiveSomethingAwayDay29
17World Emoji Day #WorldEmojiDay56.9
18Nelson Mandela International Day#MandelaDay55.3
20Get to Know Your Customers Day#GetToKnowYourCustomersDay28.9
Moon Day #MoonDay53
24Cousins Day #NationalCousinsDay25.9
27Talk in an Elevator Day#TalkInAnElevatorDay15.7
29Lipstick Day #NationalLipstickDay49.6
30International Day of Friendship#DayOfFriendship17

August

Happy August, everyone! We have 21 more social media holidays for ya! Before we look at the whole list, let’s see how Dr. Joel B. Carboni of the International Project Management Association recognized #YouthDay:

DayHolidayPopularity
1Respect for Parents Day#RespectForParentsDay11
2National Coloring Book Day#NationalColoringBookDay39.6
5Friendship Day #FriendshipDay55.5
8International Cat Day#InternationalCatDay57.4
9National Book Lovers Day#NationalBookLoversDay48.9
10National Lazy Day #LazyDay56.1
11National Sons and Daughters Day#SonsAndDaughtersDay14.1
Bowling Day #NationalBowlingDay21.4
12International Youth Day #YouthDay52.1
World Elephant Day #WorldElephantDay52.6
Middle Child Day: #MiddleChildDay22.3
13International Lefthanders Day#LefthandersDay54.3
15National Relaxation Day#NationalRelaxationDay44.4
16National Tell a Joke Day#NationalTellAJokeDay42.1
19World Photo Day #WorldPhotoDay45.7
World Humanitarian Day#WorldHumanitarianDay49
20National Radio Day#NationalRadioDay39.6
26National Dog Day #NationalDogDay62.1
National Women’s Equality Day#WomensEqualityDay52.4
 27Just Because Day #JustBecauseDay25.1
 31College Colors Day #CollegeColorsDay34.2

September

Including #CharityDay and #CarFreeDay, September brings in 23 social media holidays for us. Just to open our eyes to some new ideas, let’s take a look at how one non-profit recognized #CharityDay:

DayHolidayPopularity
 4Labor Day #LaborDay 58.9
National Wildlife Day #NationalWildlifeDay30.5
 5International Day of Charity #CharityDay36.2
 6Read a Book Day #ReadABookDay30.6
8Stand Up To Cancer Day #KissCancerGoodbye29.6
International Literacy Day #LiteracyDay35
 10National Grandparents Day #NationalGrandparentsDay26
11National Day of Service #911Day42.7
12National Day of Encouragement #DayOfEncouragement4.2
National Video Games Day #NationalVideoGamesDay29.6
19Talk Like a Pirate Day #TalkLikeAPirateDay53.6
21International Day of Peace #PeaceDay50.8
Miniature Golf Day #MiniGolfDay9.9
 22Car-Free Day #CarFreeDay43.8
Hobbit Day #HobbitDay33.3
First Day of Fall #FirstDayofFall37.9
25Family Day #FamilyDay55.5
26European Day of Languages #EDL201727.1
27World Tourism Day #WTD201724
National Women’s Health and Fitness Day #FitnessDay33
28World Rabies Day #WorldRabiesDay28.1
National Good Neighbor Day #GoodNeighborDay27.1
30International Podcast Day #InternationalPodcastDay39.5

October

It’s not all about Halloween! Thanks for another 29 social media holidays, October, including #DessertDay, which Chef Donatella Arpaia mastered for us!

DayHolidayPopularity
1International Day of Older Persons #UNDOP8.5
International Coffee Day #InternationalCoffeeDay43.3
World Vegetarian Day #WorldVegetarianDay 39.5
 2International Day of Nonviolence #InternationalDayOfNonviolence 22.4
World Habitat Day #WorldHabitatDay 31.4
 3National Techies Day #TechiesDay 18.6
 4World Animal Day #WorldAnimalDay 47
National Taco Day #NationalTacoDay 48.3
 5World Teachers Day #WorldTeachersDay 47.7
 6World Smile Day #WorldSmileDay54.5
10World Mental Health Day #WorldMentalHeathDay30.8
 11International Day of the Girl #DayOfTheGirl51.6
 12World Sight Day #WorldSightDay36.3
13National Train Your Brain Day #TrainYourBrainDay4.2
14National Dessert Day #DessertDay22.9
15Global Handwashing Day #GlobalHandwashingDay36.1
16World Food Day #FoodDay31.6
Bosses Day #BossesDay25.7
Clean Your Virtual Desktop Day #CleanYourVirtualDesktopDay8.5
 17 International Day for the Eradication of Poverty #EndPoverty 49.8
 19 Get to Know Your Customers Day #GetToKnowYourCustomersDay 28.2
 20World Statistics Day #StatisticsDay8.5
21Reptile Awareness Day #ReptileAwarenessDay26.7
24United Nations Day #UNDay42.6
25Greasy Foods Day #GreasyFoodsDayNot enough info
29Internet Day #InternetDay40.4
30National Publicist Day #NationalPublicistDay 15.7
 Checklist Day #ChecklistDay 14.7
31Halloween #Halloween75

November

Happy November! It doesn’t disappoint, with 28 social media holidays. Before we dive into the full list, check out this creative #WorldHelloDay from Loch of the Lowes visitor centre and reserve:

DayHashtag HolidayPopularity
1World Vegan Day #WorldVeganDay45.2
National Authors Day #NationalAuthorsDay37.2
National Cook For Your Pets Day #CookForYourPetsDay4.2
3National Sandwich Day #NationalSandwichDay50.5
4Stress Awareness Day #StressAwarenessDay33.8
National Candy Day #NationalCandyDay38.3
5Daylight Saving Time Ends #DaylightSavings51.2
8National Cappuccino Day #CappuccinoDay11
Science, Technology, Engineering, and Medicine (STEM) Day #STEMDay23.7
11Veterans Day #VeteransDay63.6
13World Kindness Day #WKD37.9
14World Diabetes Day #WDD43.4
15Clean Out Your Refrigerator Day #CleanOutYourRefrigeratorDay15.2
America Recycles Day #BeRecycled25
16International Day for Tolerance #ToleranceDay34.7
17International Students Day #InternationalStudentsDay22.3
19International Men’s Day #InternationalMensDay50.6
20Universal Children’s Day #UNChildrensDayNot enough info
21World Hello Day #WorldHelloDay34.5
National Entrepreneurs Day #EntrepreneursDay22.1
23Thanksgiving Day #Thanksgiving68
24National Day of Listening #DayOfListening1
25Small Business Saturday #ShopSmall59.5
26National Cake Day #NationalCakeDay35.8
27Cyber Monday #CyberMonday65.1
28National Day of Giving #GivingTuesday63.8
29Electronic Greeting Card Day #ElectronicGreetingCardDay1
30Computer Security Day #ComputerSecurityDay21.2

December

Rounding out the year with hashtags like #NationalCookieDay and #HumanRightsDay, December lends us our final 14 social media holidays. Scholarships 360 uses a fun play on words to get their message across for #NationalCookieDay:

DayHashtag HashtagPopularity
1World AIDS Day #WAD201715.7
National Pie Day #PieDay36.7
3International Day of Persons with Disabilities #IDPWD34.7
4National Cookie Day #NationalCookieDay42.2
5World Soil Day #WorldSoilDay37.4
6Microwave Oven Day #MicrowaveOvenDayN/A
8Pretend to Be a Time Traveler Day #PretendToBeATimeTravelerDay14.1
10Human Rights Day #HumanRightsDay56.6
Nobel Prize Day #NobelPrize53.2
11International Mountain Day #InternationalMountainDay32.8
21Crossword Puzzle Day #CrosswordPuzzleDay17.4
First Day of Winter #FirstDayofWinter41.5
29No Interruptions Day – Last Work Day of the Year #NoInterruptionsDay8.5
31New Year’s Eve #NYE62.5

Plan ahead

Depending on the seriousness of the hashtag, it might be worth starting to use these hashtags in posts prior to the social media holiday to show others that you have a passion for it. This can also show that you’re a person to watch in the conversation around that particular cause/initiative/social media holiday.

How Can These Social Media Holidays Aid You

If you’re just hoping to just have some fun or to simply get inspiration for posts, following the pattern of social media holidays above can be a great way to get in the conversation even if you don’t feel a need to mooch off of the hashtag trending.

If you do want to reap some benefits from the popularity of these hashtags, great! Use the benefit of social media holidays to bring in engagement from other hashtag followers or search for those hashtags to meet new people around social that have a likeness to you.

Is there one out of the 300 social media holidays above that you plan to tap into? Let us know in the comments!

Resources:
SproutSocial
HubSpot
Hootsuite

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