300 Social Media Holidays You Can’t Miss

Every year, I’m hit by surprise due to the off-the-wall social media holidays that pop up. I mean, why wasn’t I informed that August 8th was International Cat Day? I definitely have some GIFs saved up for that one!

And, what about International Coffee Day on October 1st? You’re telling me that I could’ve had free coffee once a year from generous local coffee shops?

This is the last year that I’ll feel like I’ve missed out, and my mission is to make this year your last, as well. Let’s prepare together!

calendar picture social media holidays

Ahem… first, if you’re not sure how to use hashtags, this is our guide!

You might have seen lists of social media holidays before, but how do you know which ones to use? Let’s drill into that today, including discovering which ones are most popular*, and how to determine if they fit your brand or not.

*Popularity is based off of Hashtagify‘s assessment updated on September 17, 2017.


January

We have 16 social media holidays to share as you begin the year, including #SocialJusticeDay on January 20th recognized by Plan International in this tweet:

Day Hashtag Holiday Popularity
2 Science Fiction Day #ScienceFictionDay  18.3
4 National Trivia Day #NationalTriviaDay 32.9
5 National Bird Day #NationalBirdDay  45
8 Clean Off Your Desk Day #CleanOffYourDeskDay  20.4
11 Human Trafficking Awareness Day #HumanTraffickingDay  11
13 National Sticker Day #NationalStickerDay  21
15 Martin Luther King, Jr. Day #MLKDay  61.3
National Hat Day #NationalHatDay  46
17 Ditch Your Resolution Day: #DitchYourResolutionDay  9.9
18 Get to Know Your Customers Day #GetToKnowYourCustomersDay 28.9
20 Cheese Lovers Day #CheeseLoversDay  30.6
World Day of Social Justice #SocialJusticeDay  24.9
24 National Compliment Day #NationalComplimentDay  41.8
25 Community Manager Appreciation Day #CMAD  38.8
Opposite Day #OppositeDay  42.6
28 Data Privacy Day #PrivacyAware 36.5

 

February

20 more social media holidays coming up for you! Here’s a fun one from Wendy’s to celebrate #SinglesAwarenessDay on February 15th.

Digital Marketing Insights & Strategy

Delivered Directly to Your Inbox

Signup and we'll tell you all our secrets.
  • This field is for validation purposes and should be left unchanged.

Pssst. We hate spam too.  We promise not to send you any.

Day Hashtag Holiday Popularity
2 Groundhog Day #GroundhogDay  54.1
World Wetlands Day #WorldWetlandsDay 40.2
4 World Cancer Day #WorldCancerDay  56.6
Super Bowl Sunday #SB52  32.9
5 National Weatherperson’s Day #NationalWeatherpersonsDay  35.2
7 National Send a Card to a Friend Day #SendACardToAFriendDay  23.3
8 National Boy Scouts Day #BoyScoutsDay  8.5
9 National Pizza Day #NationalPizzaDay  55.7
11 Inventors Day #InventorsDay 22.4
13 Mardi Gras #MardiGras  55.7
World Radio Day #WorldRadioDay  43.8
14 Valentine’s Day #ValentinesDay  70.7
15 Singles Awareness Day #SinglesAwarenessDay  39.5
16 Chinese New Year #YearOfTheDog (2018)  20.8
17 Random Acts of Kindness Day #RandomActsOfKindnessDay  50.4
18 National Battery Day #NationalBatteryDay 21.2
19 Presidents Day #PresidentsDay 56.9
20 Love Your Pet Day #LoveYourPetDay 46.7
21 International Mother Language Day #IMLD 26.7
22 Margarita Day #NationalMargaritaDay 48.8

March

March doesn’t skimp – it comes in with 42 social media holidays! Included is #PopcornLoversDay, celebrated in this really creative way by Smithsonian Magazine:

Day Hashtag Holiday Popularity
1 National Peanut Butter Lover’s Day #PeanutButterLoversDay 23.3
2 National Read Across America Day #ReadAcrossAmerica 45.9
3 National Day of Unplugging #NationalDayOfUnplugging 25.6
4 National Grammar Day #NationalGrammarDay 34.2
6 National Dentist’s Day #DentistsDay 19.2
7 National Be Heard Day #NationalBeHeardDay 12.7
National Cereal Day #NationalCerealDay 45
National Pancake Day #NationalPancakeDay 51
8 International Women’s Day #BeBoldForChange 51.9
National Proofreading Day #NationalProofreadingDay 21.8
9 Popcorn Lover’s Day #PopcornLoversDay 25.7
10 National Pack Your Lunch Day #NationalPackYourLunchDay 17.7
National Women and Girls HIV/AIDS Awareness Day #NWGHAAD 34.2
11 National Worship of Tools Day #WorshipOfToolsDay 11.9
12 National Girl Scout Day #GirlScoutDay 18.6
Daylight Savings #DaylightSavings 51.4
13 National Napping Day #NationalNappingDay 49.8
14 Potato Chip Day #NationalPotatoChipDay 29.6
Pi Day #PiDay 57.9
15 World Consumer Rights Day #WCRD2017 13.5
16 National Freedom of Information Day #FreedomOfInformationDay 22.4
17 St. Patrick’s Day #StPatricksDay 65.6
World Sleep Day #WorldSleepDay 44.2
18 Awkward Moments Day #NationalAwkwardMomentsDay 18
19 National Let’s Laugh Day #NationalLetsLaughDay 8.5
20 International Day of Happiness #InternationalDayofHappiness 57.2
World Storytelling Day #WorldStorytellingDay 27.1
First Day of Spring #FirstDayofSpring 52
21 International Day for the Elimination of Racial Discrimination #RacialDiscriminationDay 4.2
World Poetry Day #WorldPoetryDay 54.2
22 World Water Day #WorldWaterDay 60
23 National Puppy Day #NationalPuppyDay 63
24 Red Nose Day #RedNoseDay 56.8
25 Earth Hour Day #EarthHour 60.7
Tolkien Reading Day #TolkienReadingDay 35.5
26 National Spinach Day #NationalSpinachDay 26.6
Purple Day #PurpleDay 42.8
28 American Diabetes Association Alert Day #AmericanDiabetesAssociationAlertDay 9.9
30 Doctor’s Day #NationalDoctorsDay 42.6
National Take a Walk in the Park Day #NationalWalkInTheParkDay 6.7
31 World Backup Day #WorldBackupDay 35.9
Transgender Day of Visibility #TDOV 47.2

April

33 more social media holidays coming your way, including #EqualPayDay, which was publicly recognized by Nyasuna Patricia in this way:

Day Hashtag Holiday Popularity
1 April Fools Day #AprilFools 65.4
2 World Autism Awareness Day #WAAD 46.6
3 Find a Rainbow Day #FindARainbowDay 23.3
4 Hug a Newsperson Day #HugANewsperson 6.7
5 National Walking Day #NationalWalkingDay 44
7 World Health Day #LetsTalk 51.3
Beer Day #NationalBeerDay 54.3
10 National Siblings Day #NationalSiblingsDay 61.8
Encourage a Young Writer Day #EncourageAYoungWriterDay 14.1
11 National Pet Day #NationalPetDay 56.8
12 International Day of Human Space Flight #InternationalDayOfHumanSpaceFlight 27.3
13 Make Lunch Count Day #NationalMakeLunchCountDay 22.7
14 Equal Pay Day #EqualPayDay 56.1
16 National Wear Your Pajamas to Work Day #PJDay 35.3
17 Haiku Poetry Day #HaikuPoetryDay 26.9
18 National Columnist Day #NationalColumnistDay Not enough info
National Tax Day #TaxDay 53.8
20 National Look-Alike Day #NationalLookAlikeDay 37.9
Get to Know Your Customers Day #GetToKnowYourCustomersDay 28.9
National High-Five Day #NH5D 26.3
22 Earth Day #EarthDay2017 47.4
23 National Picnic Day #NationalPicnicDay 31.7
World Book Day #WorldBookDay 61.4
25 National Telephone Day #NationalTelephoneDay 27.1
World Malaria Day #EndMalariaForGood 32.4
26 National Administrative Professionals Day #AdministrativeProfessionalsDay 36.2
27 National Take Our Daughters and Sons to Work Day #COUNTONME 38.1
Denim Day #DenimDay 41.9
28 Arbor Day #ArborDay 45.7
29 International Dance Day #InternationalDanceDay 50.3
30 National Honesty Day #NationalHonestyDay 44.8
National Adopt a Shelter Pet Day #AdoptAShelterPetDay 32.5
International Jazz Day #JazzDay 45.4

May

May clocks in with 31 social media holidays, including #ThankATeacher and #NationalScavengerHuntDay (that’s a mouthful!), Need a little motivation as to how businesses might take advantage of one of these?

Day Hashtag Holiday Popularity
1 May Day #MayDay 61.5
International Workers Day #IntWorkersDay 1
2 Thank a Teacher Day #ThankATeacher 50.4
World Asthma Day #WorldAsthmaDay 38.2
3 World Press Freedom Day #WPFD2017 & #PressFreedom 40.4 & 53.5
4 World Password Day #WorldPasswordDay 29.4
Star Wars Day #StarWarsDay 62.7
International Firefighters Day #InternationalFirefightersDay 35.5
5 Cinco de Mayo #CincoDeMayo 62.6
Space Day #SpaceDay 31
6 National Nurses Day #NursesDay 38.9
7 National Lemonade Day #NationalLemonadeDay 34
9 Europe Day #EuropeDay 46.8
10 National Receptionist Day #NationalReceptionistDay 18
12 National Limerick Day #NationalLimerickDay 33.4
14 Mother’s Day #MothersDay 70.5
15 International Day of Families #FamilyDay 55.6
16 Love a Tree Day #LoveATreeDay 24.6
17 International Day Against Homophobia and Transphobia #IDAHOT 48.5
18 No Dirty Dishes Day #NoDirtyDishesDay 25.9
19 National Bike to Work Day #BTWD 31.2
Endangered Species Day #EndangeredSpeciesDay 45.1
20 Be a Millionaire Day #BeAMillionaireDay 18.6
21 National Memo Day #NationalMemoDay 14.7
24 National Scavenger Hunt Day #NationalScavengerHuntDay 21.4
26 Heat Awareness Day #NoFryDay 9.9
27 National Hugging Day #NationalHuggingDay 40.6
28 Hamburger Day #NationalHamburgerDay 42.4
29 Memorial Day #MemorialDay#MDW 66.6 & 51.1
Paperclip Day #PaperclipDay 8.5
31 World No-Tobacco Day #NoTobacco 44.4

June

Smack dab in the middle of the year, June pulls in 23 social media holidays! Let’s not miss #NationalDonutDay!

Day Hashtag Holiday Popularity
1 Global Day of Parents #GlobalDayOfParents 25.3
International Children’s Day #ChildrensDay 49.5
2 Leave The Office Early Day #LeaveTheOfficeEarlyDay 20.8
National Donut Day #NationalDonutDay 57.5
4 Civic Day of Hacking #HackForChange 38.6
National Cancer Survivor’s Day #NCSD2017 17.7
5 World Environment Day #WorldEnvironmentDay 58
6 Higher Education Day #HigherEducationDay 18
8 World Oceans Day #WorldOceansDay 53.7
Best Friends Day #BestFriendsDay 44.6
14 World Blood Donor Day #GiveBlood 49.2
National Flag Day #FlagDay 53.6
18 Father’s Day #FathersDay 69.1
19 Martini Day #NationalMartiniDay 36.6
20 World Refugee Day #WithRefugees 50.9
21 National Selfie Day #NationalSelfieDay 57.3
World Music Day #WorldMusicDay 50.2
International Yoga Day #InternationalYogaDay 52.2
First Day of Summer #FirstDayofSummer 52.6
23 Take Your Dog to Work Day #TakeYourDogToWorkDay 45.4
27 National Sunglasses Day #NationalSunglassesDay 50.8
29 National Handshake Day #HandshakeDay 15.7
30 Social Media Day #SMDay 48.2

July

July pops along 20 more social media holidays, including #WorldChocolateDay and #DayOfFriendship.

Day Holiday Popularity
1 National Postal Worker Day#NationalPostalWorkerDay 18.9
Joke Day: #InternationalJokeDay 41.3
2 World UFO Day #WorldUFODay 35.8
4 Independence Day #IndependenceDay 64.6
5 Bikini Day #NationalBikiniDay 44.4
7 World Chocolate Day#WorldChocolateDay 50.5
10 Pina Colada Day #NationalPinaColadaDay 32.7
11 Cheer Up the Lonely Day#CheerUpTheLonelyDay 21.9
12 Simplicity Day #NationalSimplicityDay 22.1
Malala Day #MalalaDay 44.3
13 French Fry Day #NationalFrenchFryDay 48.3
 15 Give Something Away Day#GiveSomethingAwayDay 29
17 World Emoji Day #WorldEmojiDay 56.9
18 Nelson Mandela International Day#MandelaDay 55.3
20 Get to Know Your Customers Day#GetToKnowYourCustomersDay 28.9
Moon Day #MoonDay 53
24 Cousins Day #NationalCousinsDay 25.9
27 Talk in an Elevator Day#TalkInAnElevatorDay 15.7
29 Lipstick Day #NationalLipstickDay 49.6
30 International Day of Friendship#DayOfFriendship 17

August

Happy August, everyone! We have 21 more social media holidays for ya! Before we look at the whole list, let’s see how Dr. Joel B. Carboni of the International Project Management Association recognized #YouthDay:

Day Holiday Popularity
1 Respect for Parents Day#RespectForParentsDay 11
2 National Coloring Book Day#NationalColoringBookDay 39.6
5 Friendship Day #FriendshipDay 55.5
8 International Cat Day#InternationalCatDay 57.4
9 National Book Lovers Day#NationalBookLoversDay 48.9
10 National Lazy Day #LazyDay 56.1
11 National Sons and Daughters Day#SonsAndDaughtersDay 14.1
Bowling Day #NationalBowlingDay 21.4
12 International Youth Day #YouthDay 52.1
World Elephant Day #WorldElephantDay 52.6
Middle Child Day: #MiddleChildDay 22.3
13 International Lefthanders Day#LefthandersDay 54.3
15 National Relaxation Day#NationalRelaxationDay 44.4
16 National Tell a Joke Day#NationalTellAJokeDay 42.1
19 World Photo Day #WorldPhotoDay 45.7
World Humanitarian Day#WorldHumanitarianDay 49
20 National Radio Day#NationalRadioDay 39.6
26 National Dog Day #NationalDogDay 62.1
National Women’s Equality Day#WomensEqualityDay 52.4
 27 Just Because Day #JustBecauseDay 25.1
 31 College Colors Day #CollegeColorsDay 34.2

September

Including #CharityDay and #CarFreeDay, September brings in 23 social media holidays for us. Just to open our eyes to some new ideas, let’s take a look at how one non-profit recognized #CharityDay:

Day Holiday Popularity
 4 Labor Day #LaborDay  58.9
National Wildlife Day #NationalWildlifeDay 30.5
 5 International Day of Charity #CharityDay 36.2
 6 Read a Book Day #ReadABookDay 30.6
8 Stand Up To Cancer Day #KissCancerGoodbye 29.6
International Literacy Day #LiteracyDay 35
 10 National Grandparents Day #NationalGrandparentsDay 26
11 National Day of Service #911Day 42.7
12 National Day of Encouragement #DayOfEncouragement 4.2
National Video Games Day #NationalVideoGamesDay 29.6
19 Talk Like a Pirate Day #TalkLikeAPirateDay 53.6
21 International Day of Peace #PeaceDay 50.8
Miniature Golf Day #MiniGolfDay 9.9
 22 Car-Free Day #CarFreeDay 43.8
Hobbit Day #HobbitDay 33.3
First Day of Fall #FirstDayofFall 37.9
25 Family Day #FamilyDay 55.5
26 European Day of Languages #EDL2017 27.1
27 World Tourism Day #WTD2017 24
National Women’s Health and Fitness Day #FitnessDay 33
28 World Rabies Day #WorldRabiesDay 28.1
National Good Neighbor Day #GoodNeighborDay 27.1
30 International Podcast Day #InternationalPodcastDay 39.5

October

It’s not all about Halloween! Thanks for another 29 social media holidays, October, including #DessertDay, which Chef Donatella Arpaia mastered for us!

Day Holiday Popularity
1 International Day of Older Persons #UNDOP 8.5
International Coffee Day #InternationalCoffeeDay 43.3
World Vegetarian Day #WorldVegetarianDay  39.5
 2 International Day of Nonviolence #InternationalDayOfNonviolence  22.4
World Habitat Day #WorldHabitatDay  31.4
 3 National Techies Day #TechiesDay  18.6
 4 World Animal Day #WorldAnimalDay  47
National Taco Day #NationalTacoDay  48.3
 5 World Teachers Day #WorldTeachersDay  47.7
 6 World Smile Day #WorldSmileDay 54.5
10 World Mental Health Day #WorldMentalHeathDay 30.8
 11 International Day of the Girl #DayOfTheGirl 51.6
 12 World Sight Day #WorldSightDay 36.3
13 National Train Your Brain Day #TrainYourBrainDay 4.2
14 National Dessert Day #DessertDay 22.9
15 Global Handwashing Day #GlobalHandwashingDay 36.1
16 World Food Day #FoodDay 31.6
Bosses Day #BossesDay 25.7
Clean Your Virtual Desktop Day #CleanYourVirtualDesktopDay 8.5
 17  International Day for the Eradication of Poverty #EndPoverty  49.8
 19  Get to Know Your Customers Day #GetToKnowYourCustomersDay  28.2
 20 World Statistics Day #StatisticsDay 8.5
21 Reptile Awareness Day #ReptileAwarenessDay 26.7
24 United Nations Day #UNDay 42.6
25 Greasy Foods Day #GreasyFoodsDay Not enough info
29 Internet Day #InternetDay 40.4
30 National Publicist Day #NationalPublicistDay  15.7
 Checklist Day #ChecklistDay  14.7
31 Halloween #Halloween 75

November

Happy November! It doesn’t disappoint, with 28 social media holidays. Before we dive into the full list, check out this creative #WorldHelloDay from Loch of the Lowes visitor centre and reserve:

Day Hashtag Holiday Popularity
1 World Vegan Day #WorldVeganDay 45.2
National Authors Day #NationalAuthorsDay 37.2
National Cook For Your Pets Day #CookForYourPetsDay 4.2
3 National Sandwich Day #NationalSandwichDay 50.5
4 Stress Awareness Day #StressAwarenessDay 33.8
National Candy Day #NationalCandyDay 38.3
5 Daylight Saving Time Ends #DaylightSavings 51.2
8 National Cappuccino Day #CappuccinoDay 11
Science, Technology, Engineering, and Medicine (STEM) Day #STEMDay 23.7
11 Veterans Day #VeteransDay 63.6
13 World Kindness Day #WKD 37.9
14 World Diabetes Day #WDD 43.4
15 Clean Out Your Refrigerator Day #CleanOutYourRefrigeratorDay 15.2
America Recycles Day #BeRecycled 25
16 International Day for Tolerance #ToleranceDay 34.7
17 International Students Day #InternationalStudentsDay 22.3
19 International Men’s Day #InternationalMensDay 50.6
20 Universal Children’s Day #UNChildrensDay Not enough info
21 World Hello Day #WorldHelloDay 34.5
National Entrepreneurs Day #EntrepreneursDay 22.1
23 Thanksgiving Day #Thanksgiving 68
24 National Day of Listening #DayOfListening 1
25 Small Business Saturday #ShopSmall 59.5
26 National Cake Day #NationalCakeDay 35.8
27 Cyber Monday #CyberMonday 65.1
28 National Day of Giving #GivingTuesday 63.8
29 Electronic Greeting Card Day #ElectronicGreetingCardDay 1
30 Computer Security Day #ComputerSecurityDay 21.2

December

Rounding out the year with hashtags like #NationalCookieDay and #HumanRightsDay, December lends us our final 14 social media holidays. Scholarships 360 uses a fun play on words to get their message across for #NationalCookieDay:

Day Hashtag Hashtag Popularity
1 World AIDS Day #WAD2017 15.7
National Pie Day #PieDay 36.7
3 International Day of Persons with Disabilities #IDPWD 34.7
4 National Cookie Day #NationalCookieDay 42.2
5 World Soil Day #WorldSoilDay 37.4
6 Microwave Oven Day #MicrowaveOvenDay N/A
8 Pretend to Be a Time Traveler Day #PretendToBeATimeTravelerDay 14.1
10 Human Rights Day #HumanRightsDay 56.6
Nobel Prize Day #NobelPrize 53.2
11 International Mountain Day #InternationalMountainDay 32.8
21 Crossword Puzzle Day #CrosswordPuzzleDay 17.4
First Day of Winter #FirstDayofWinter 41.5
29 No Interruptions Day – Last Work Day of the Year #NoInterruptionsDay 8.5
31 New Year’s Eve #NYE 62.5

Plan ahead

Depending on the seriousness of the hashtag, it might be worth starting to use these hashtags in posts prior to the social media holiday to show others that you have a passion for it. This can also show that you’re a person to watch in the conversation around that particular cause/initiative/social media holiday.

How Can These Social Media Holidays Aid You

If you’re just hoping to just have some fun or to simply get inspiration for posts, following the pattern of social media holidays above can be a great way to get in the conversation even if you don’t feel a need to mooch off of the hashtag trending.

If you do want to reap some benefits from the popularity of these hashtags, great! Use the benefit of social media holidays to bring in engagement from other hashtag followers or search for those hashtags to meet new people around social that have a likeness to you.

Is there one out of the 300 social media holidays above that you plan to tap into? Let us know in the comments!

 

Resources:
SproutSocial
HubSpot
Hootsuite